32 Reasons Why HP’s “PalmPad” Had Better Rock…
Ever since Palm was the glimmer in HP’s eye, webOS faithful have been salivating over a webOS tablet. Well, our fantasy device was finally confirmed during HP’s quarterly earnings call yesterday, when they indicated that a webOS tablet would likely come out in Q1 of 2011 (after they release a Windows 7 Slate… interesting).
We’re all rejoicing about this, crazed webOS fans that we are… except there’s one problem: nobody else knows what the hell webOS is. Oh yeah… and has anyone actually counted the number of tablets that are about to flood the market?
Well, Harry McKracken from Technologizer did just that in a great article titled “iPadversaries!” Listing each tablet that is already on the market, planned to enter the market, or still in concept form, he tallies a total of thirty-two devices considered to be “adversaries” to the iPad. (See? That’s where he got that title… just in case you didn’t figure it out.)
We break down his numbers and draw up our conclusions, after the break.

Release dates: Out of the 32 potential iPad competitors, 7 are on the market right now. 16 are planned to go on sale in fall or winter of this year. 4 are planned to launch in early to mid 2011. 4 have unknown launch dates (if at all) or are launching after 2012.
Operating systems: According to McKracken’s research, 13 of the mentioned tablets will be Android, 13 will be Windows 7, and 4 will be Linux. Throw in 1 PalmPad (webOS) and 1 BlackPad (BlackberryOS), and you have six operating systems represented when you include iOS.

It’s pretty clear that when HP’s much-anticipated webOS tablet finally launches, it will already be in quite crowded company. This is important to remember before rushing to call the PalmPad an “iPad killer.” Equally important: as wildly successful as the magical iPad has been, the tablet market remains a niche dominated by a single player. It’s not even clear how popular the tablet market itself will be.
HP faces a daunting task with the PalmPad, as promising as its webOS operating system may be. It will need to overcome webOS’ complete lack of mindshare, meager (relatively speaking) developer support, and being compared to a pop-culture device, while not screaming “me too” amongst a sea of competitors. Granted, perhaps not all of them compete directly with one another (Cisco’s enterprise tablet Cius comes to mind), but again, considering this is a niche market, things are still going to be pretty crowded.
So. We could talk sexy hardware until we are blue in the face. Processors, screens, RAM, front-facing cameras… yeah, I get it. While I agree hardware is absolutely essential, I’m wondering what HP is doing to really differentiate the webOS tablet from the pack. It doesn’t need to be #1, but many of us webOS lovers believe in our collective guts that it deserves to be there.





















