HP’s Reshuffle Shows Bright Future for webOS

To say HP shook things up recently would be an understatement. Palm is, for all intents and purposes, no more. In their stead is a brand spankin’ new global business unit called the “webOS GBU”. The name alone speaks volumes.
We have spoken many times over the last few months how HP is going all in with webOS and I think this is just more proof of exactly that. webOS isn’t just a product to HP anymore, it is a strategy and a large division of the company unto itself.
Who is leading this new division? Wunderkind 12 year old Stephen DeWitt. Ok, he isn’t really 12, but he definitely looks a lot younger than he is. The wunderkind part is spot on though. So who is Stephen DeWitt and what does this mean for webOS? Mr. DeWitt sat down with Engadget, and others, yesterday and let us in on the secret.
Who is this guy?
Stephen is a serial entrepreneur who has been ridiculously successful. His first venture was as a teenager and in the mid-nineties he started a little company called Cobalt Networks. He later sold that guy to Sun “for a couple of billion dollars”. After more success he finally mosied over to HP for the last 3 years has lead the “Personal Systems Group” which is in charge of all PCs, laptops, phones, and tablets.
So the guy is not a lightweight…great…so what about webOS?
His philosophy at HP has always been about building relationships rather than just sell some stuff. This has worked very, very well in the PC and laptop space and he plans on bringing this to webOS and the devices that run it. Think butler program.
As you might guess this kind of “elite customer service” will appeal to both consumers and enterprise. To Mr. DeWitt’s mind, they are actually one and the same.
Engadget: You have a lot of experience on the business side of the spectrum — do you see the TouchPad as a primarily business-minded tablet?
DeWitt: No, because we’re not looking at business and consumer, anymore. It’s you. All that matters is you. You’re the design center. It’s not, “oh, here, we want to sell a product to someone who works at Bank of America,” or, “we want to sell a product to Jane Doe in Findlay, OH.” We want to sell products that allow your individual identity to be reflected in that device, and we want to make accessibility to that flawless — all the human factors: touch, voice, video. One of the beautiful things about webOS is how awesome the accessibility is in the platform, and if we can add to that accessibility unique services for the developer community, like Synergy and a whole slew of other things we’ve talked about (and believe me, we’ve got a lot more in the hopper), we think that’s a pretty powerful combo.
Thoughts on the TouchPad
When it comes to the recent reviews of the TouchPad Mr. DeWitt gets a bit more…umm…defensive.
Engadget: I imagine you’ve seen most, if not all of the TouchPad reviews. The reception for a lot of reviewers has been fairly lukewarm. What’s your reaction to the criticism?
DeWitt: Well, look what we got criticized on. I’ve gotta love this. First people are saying that we’ve got a fat device. You need a cord to power an iPad. You don’t in our world. The fact that we’re a couple of millimeters fatter is because we have Touchstone, and Touchstone allows our device to be inductively powered. And that Touchstone feature allows us to do things like touch-to-share. So we traded off a couple of millimeters — which at the end of the day, isn’t going to have any impact on functionality — for features and function.
We have other devices that we’re going to work on that are going to have other form factors and weights, etc. But we don’t lament the fact that we think we offered an awesome ease of use capability for the tradeoff of a couple of millimeters. That’s one issue we got hit with in the press, and I think that, at the end of the day, users will see the value, and we just have to communicate that.
This is the first time I have heard an HP explain that TTS is a major reason for HP’s pudginess, and I think it is a good explanation, but it is a bit short sided.
We have all of the key apps out, and we’re going to have a ton more every day.
We would like an opportunity to add to that list if possible, and hope to see as many new apps coming to the catalog daily as he forecasts.
The TP got a few more dings than just its thickness and lack of apps. While we genuinely like the TouchPad, it does have some weaknesses, namely performance and random slowdowns [which we hope are fixed in the upcoming update - Ed]. I think his answer glosses over these facts a bit much…
The Hard Launch
As we heard earlier, the July 1st release date? That wasn’t really THE release…it was just a tease for the REAL date which is the 17th.
That’s our official retail launch date. What you’re gonna see is all of the major retailers will have their advertising and their promotions. This weekend is really the beginning of the month-long back to school season. We very consciously picked this as a launch date. Look for major promotional activities, broadly. Not only across all of our webOS devices, but across our PC products as well. Look for a lot of in-store experiences: merchandising, labor, promotions, bundles — all sorts of things will kick off on the 17th.
I am gonna remain a bit skeptical here…did the Veer ever have a hard launch, or did that just remain squishy?
OTA!
Yup…it’s coming…and soon (hopefully)
That will be out by the end of the month, as well. We’re trying real hard to match the 17th, but you can at least expect it by the end of the month. And, by the way, there will be another update after that and another update after that one. That’s the way it’s going to be in the future, and I think the elegance of that is awesome for end users. Their products are literally getting better, and they don’t even know it.
In addition to his comments on when we can expect the update he said this concerning what we can expect will be in it.
There are bug fixes, there are new features, there are new apps, new capabilities, all of the above.
Community
An interesting turn during his interview came when he spoke about community.
“We haven’t had a community, per se.”
That is probably completely accurate. HP hasn’t been in the business of courting a community. As you know, they have inherited (from Palm) a very passionate one that pays attention to every word. We will be looking for each and every one of those things in the update. Let’s hope these words don’t end up sounding like some of Mr. Apotheker’s statements with regard to webOS related matters….
Ruby
So with Mr. DeWitt taking over, what happens to Jon Rubenstein? He goes back to doing what he does best. Designing. Ruby was largely responsible for the original iMac and iPod.
“We’re fortunate to have Jon doing that voodoo that he does. He’s going to bring his knowledge, experience, and passion for building products across the PSG portfolio.”
The guy is a legend in product design and is going right back to it as the head of innovation in the PSG group. I, for one, think this is a great move and will benefit HP in a big way.
Wrapup
Some media outlets are painting this shuffle as a big deal and a sign of weakness for webOS. I don’t think this could be further from the truth. HP is showing that they are 110% behind webOS and are making it more and more core to their central vision. This reorg takes one of their top players and uses him to make sure that webOS reaches the potential it all has.
Source: Engadget, Boston.com





















